Thai Yachting Business Association Thai Yachting Business Association

Unlocking Success. How Strategic Brand Partnerships Drive Growth and Innovation

Is there a difference between sponsorships and brand partnerships? After all, both are effective tools that help build brand visibility and engage with target audiences, right? On the face of it, they seem to be the same. But on delving deeper into the details, it becomes clear that there is, indeed, a difference.

Sponsorships are basically transactional, exchanging cash or in-kind contributions for a defined list of benefits, which usually includes marketing rights, social and traditional media exposure, on-site branding and so on. Sponsorship tends to be short term, often to achieve specific goals such as a new product launch, driving a sales or marketing campaign or celebrating a corporate milestone.

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Thai Yachting Business Association Thai Yachting Business Association

TYBA pushes to tap yacht charters potential

Thailand needs to overhaul crucial aspects of allowing superyachts to operate in Thai waters if the country wants to remain competitive in the lucrative industry, says the Thai Yachting Business Association (TYBA).

Thailand, among other Southeast Asian countries, must keep regulations for foreign-flagged yachts clear and simple. Ideally, all departments involved, such as the Revenue, Customs and Immigration, Harbour Department and Tourism Authority, collaborate to deliver a seamless experience,” explains Lies (‘Lisa’) Sol, Charter Broker/Manager at Northrop & Johnson (SEA) Ltd, based in Phuket.

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Thai Yachting Business Association Thai Yachting Business Association

Riverdale Marina Boat Fair Edition 3

The Riverdale Marina Boat Fair is set to return with its third edition from Wednesday the 5th to Sunday the 9th of February 2025. With more than 100 suppliers of boats, boat engines, boat equipment, water sports and services expected to attend both indoors and outdoors.

Preparations are well under way to host the Riverdale Marina Boat Fair #3, a big event for boat lovers that brings together entrepreneurs and boat-related products and maritime activities. All types of watercraft and marine products will be available for viewing including new boats, second hand boats, jet skis, and other water sports equipment.

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Thai Yachting Business Association Thai Yachting Business Association

Phuket eyes boosting superyacht tourism

The Marine Department held a significant meeting at Phuket Provincial Hall on Friday the 19th of July to gain feedback from officials and industry partners in determining what changes in the law were required to help boost the superyacht marine tourism industry.

The meeting was presided over by Phuket Governor Sophon Suwannarat, and attended by key figures including Surat Sirisayat, Director of the Ship Registration Standards Bureau, and Phuket Marine Chief Natchapong Pranit.

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Thai Yachting Business Association Thai Yachting Business Association

Thailand Charter Show Special Rates for Bookings Made Before the End of July

The organisers of the Thailand Charter Show have announced special rates for yacht entry fees on all bookings made before the end if July 2024.

The show entry fee for yachts is based on the length overall in metres as per the official yacht registration.

For bookings paid in full before the 31st of July the entry fee for yachts is 1,000 baht per metre. TYBA members get an additional 10% discount.

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Thai Yachting Business Association Thai Yachting Business Association

A Beautiful Classic is Re-born - With a full wardrobe of Rolly Tasker Sails

Rolly Tasker Sails say they were honoured and happy to provide a full wardrobe of sails for this wonderful classic gaff ketch, a true piece of marine heritage.The 127-foot ketch "Cariad" of 1896 recently won the 2024 World Superyacht Award for her complete rebuild in the category “Rebuild Classic Yachts”. This is a well-earned acknowledgement for everyone involved in this unusual but highly successful project, which was completed in a Thailand yard that usually takes care of local fishing boats.

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Thai Yachting Business Association Thai Yachting Business Association

Thailand boat shows form strategic alliance to deliver single show in Phuket in 2025

Thailand, 17 June 2024 - Organisers of the Thailand International Boat Show A Luxury Lifestyle Event and Thailand Boat Festival today announce they have formed a strategic alliance to host a single boat show in Phuket at Phuket Yacht Haven from 9 - 12 January, 2025. The event name will remain “Thailand International Boat Show” as the two organisers aim to leverage their complementary experience and scale up the 2025 show to be the biggest yet.

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Thai Yachting Business Association Thai Yachting Business Association

Commercial Sponsorship and Partnership Opportunities Now Available

Thailand International Boat Show 2025

Phuket, 9-12 January 2025

The Thailand International Boat Show, a luxury lifestyle event, is gearing up for another exciting event in January 2025. The organisers are pleased to announce a new venue for next year’s edition of the popular boat show: Phuket Yacht Haven.

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Thai Yachting Business Association Thai Yachting Business Association

75 Years of Rolly Tasker Sails

With their global headquarters in Phuket, Rolly Tasker Sails was founded by Rolly Tasker from Australia, back in 1949. Tasker in 1956 won Australia’s first Olympic medal in sailing as well as several World Championships before moving on to dominate the world of ocean racing over several decades. Rolly Tasker Sails have been operating from Thailand since 1992.

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Thai Yachting Business Association Thai Yachting Business Association

Innovation & Excellence Awards 2024 - Southeast Asia Pilot

Asia Ocean Expedition Guide of the Year.

Developed by Bill O’Leary, Grenville Fordham and the late Andy Dowden, Southeast Asia Pilot is the region’s most comprehensive cruising guide. Covering travel details of Southeast Asia’s major countries, island nations, and anchorages, the guide has been designed to inspire today’s most enthusiastic sea voyagers and adventurers.

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Thai Yachting Business Association Thai Yachting Business Association

Starlink for Boats - High-speed internet on the water

Stream movies, make video calls, and more. Starlink delivers high-speed, low-latency internet both in-motion and while anchored. Enjoy streaming movies, making video calls, playing video games, and more, all while out on the water. Electrical Marine Co, Ltd is excited to announce the availability of Starlink stocks, offering a revolutionary combination of KVH’s renowned power and reliability with the cutting-edge speed of Starlink.

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